Julianna Lopez


About Julianna

Julianna Lopez is a freelance writer, editor, and social media marketer. She loves all things New York, books, movies, and theater.


7 Compelling Video Marketing Ideas

Incorporating video into your business’s content marketing strategy can increase brand awareness and boost your site’s SEO performance.

How to Build Customer and Community Loyalty

A panel of small business owners at our America's Top Small Business Summit share how they've built trust, connections, and, as a result, have loyal communities supporting each of their businesses.

Small Business Update: Inflation, Workforce Shortages, and Retail Crime

Small businesses nationwide are grappling with how to pivot for inflation, combat retail crime, and navigate the workforce shortage.


Home Office Tax Deductions for Home-Based Workers

Many people don’t realize they are eligible for home office tax deductions. If you’re self-employed, find out your eligibility for this tax break.

6 Benefits of Creating How-To Videos for Your Business

Creating how-to video content helps keep your business relevant, improves your site’s search engine optimization, and builds brand awareness with your target audience.


Best Free Graphic Design Software Tools

Featuring the best pictures and graphics can help enhance your website. Here are eight of the best free graphics tools available.


How to Use AR for Unique Brand Experiences

Companies can incorporate AR technology into their marketing and customer service strategies to create a unique user experience.


What Is DEI? Defining Diversity, Equity, and Inclusion

Understanding the terms diversity, equity, and inclusion (DEI).